Advertising in The Times and on al.com

Our newspaperThe Huntsville Times continues to be the most efficient means to deliver your message to affluent, well-educated North Alabama consumers. Serving your advertising needs calls for a variety of excellent products for your advertising, and we have solutions available for you.

The Huntsville Times, in addition to publishing North Alabama’s largest daily newspaper, also produces a litany of special publications, including real estate, health, business, parenting and entertainment magazines. We also reach thousands of households through the Huntsville R&D Report, Spark Magazine and 42, and millions of people on al.com, the online home of The Huntsville Times.

Display advertising resources

We now offer The Times’ newest service, Direct Mail for Less. We can print and target mail customized brochures, letters and postcards for your company or organization. Compare the reach of The Huntsville Times and al.com to television or radio:

Average daily readership 97,708 Average daily reach 42.1%
Average Sunday readership 143,641 Average Sunday reach 61.8%
Weekly readership 177,735 Weekly reach 76.5%
Readership by men 83,754 Reach of men 74.8%
Readership by women 93,981 Reach of women 78.1%

Are you hoping to target a specific income or education level? We reach all types of people, including the affluent and well-educated in the community:

Income level Reach Education level Reach
$25,000 to $35,000 69.7% Grade school 37.8%
$35,000 to $50,000 78.0% High school grad 73.6%
$50,000 to $75,000 79.3% Some college 78.4%
$75,000 to $100,000 81.3% College grad 80.5%
$100,000 to $150,000 80.1% Some post-grad work 72.1%
$150,000 and up 78.6% Post-grad degree 88.5%

Having trouble with all this media jargon? We’re created a handy guide to help you understand some of the most common terms associated with newspapers and print advertising.